Cannes Lions is going on at the moment. The stuff I like the most are exclusively the Cyber Lions, awarded to the interactive/digital stuff, I haven’t even checked print for the usual overload of visual puns and image play, the print I like, functional and clean advertising seldom wins in France. What I miss is [...]
Next in line are the agencies. Quite a disappointing year with few agencies doing anything really cool, they seemed to be busy discussing to be or not to believe in digital. The question feels irrelevant right now when they can’t even do inspiring advertising.
But, drum machine loop, agency of the year:
1. Droga5. Couldn’t do anything [...]
I can see the idea, it’s pretty cool, it’s expensive and it’s…so wrong. Go to remote places in the world that have never been exposed to (or attacked by) a hamburger and let them decide what burger they prefer. Crispin Porter + Bogusky has brought us great ads, the Subservient Chicken, the Whopper Freakout (which [...]